Do you need new and inventive strategies to generate a lot more leads for your real estate marketing website? Then consider the power of employing pop overs via your email auto responder account! This remarkable tool can be accomplished easily with solutions such as Get Response or Aweber as an example.
Pop overs tend to be a little different than standard pop-ups. Instead of launching inside a separate window, this clever tool will create a tiny advertisement that will not be blocked by browsers and are a lot less distracting to people. Those who aren?t excited about your offer may easily exit out.
When getting started, you will first need to produce an account with one of the two solutions mentioned above. Although both platforms will require a monthly expenditure, this is a real estate marketing tool that you must possess anyways. Agents who aren?t implementing email marketing for their business are losing out on a large number of sales and conversions.
Second, sign into your account and develop your first web form (both programs have a tab for this). You will either want to pick the ?light box? or ?pop over? option. Try to work with something that will match your website well both in sizing and color.
Then, come up with a catchy headline that is based around your particular niche offer. To illustrate, you could test ?Free Weekly List of?? or ?Get Your Real Estate Deal of the Week,? etc. Moreover, do not forget that the less required fields you provide on your real estate marketing form, the more likely people are to join your list. So typically we just propose requiring an email and adding a number as optional. However, you can test this for your market to see what works best.
Following that, choose the thank you page that this form points to together with any other important info. Your final step will be to insert this code onto your website, which is much easier than it may sound. Simply copy the html and have this posted somewhere (ideally your footer or someplace within your widgets) so that you can have this display on your site.
From our own experience, we have found this strategy to deliver on average an extra 5 to 15 leads for every 100 visitors. Thus, make sure to try this for your very own website as well. Get ever more sneaky tips and tactics just like this for your business by going to Real Estate Marketing right away!
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